1-800-FLOWERS.COM (NASDAQ:FLWS) vs. Bath & Body Works (NYSE:BBWI) Critical Contrast

1-800-FLOWERS.COM (NASDAQ:FLWS) and Bath & Body Works (NYSE:BBWI) are both retail/wholesale companies, but which is the superior investment? We will compare the two businesses based on the strength of their valuation, risk, analyst recommendations, dividends, earnings, profitability and institutional ownership.

Insider & Institutional Ownership

38.4% of 1-800-FLOWERS.COM shares are held by institutional investors. Comparatively, 95.1% of Bath & Body Works shares are held by institutional investors. 51.0% of 1-800-FLOWERS.COM shares are held by insiders. Comparatively, 0.3% of Bath & Body Works shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Analyst Ratings

This is a summary of current ratings and target prices for 1-800-FLOWERS.COM and Bath & Body Works, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
1-800-FLOWERS.COM	0	1	0	0	2.00
Bath & Body Works	1	6	9	0	2.50

1-800-FLOWERS.COM currently has a consensus price target of $7.50, indicating a potential downside of 4.46%. Bath & Body Works has a consensus price target of $42.50, indicating a potential upside of 12.73%. Given Bath & Body Works’ stronger consensus rating and higher probable upside, analysts plainly believe Bath & Body Works is more favorable than 1-800-FLOWERS.COM.

Profitability

This table compares 1-800-FLOWERS.COM and Bath & Body Works’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
1-800-FLOWERS.COM	-0.50%	2.10%	0.92%
Bath & Body Works	12.43%	-44.03%	14.45%

Earnings and Valuation

This table compares 1-800-FLOWERS.COM and Bath & Body Works”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
1-800-FLOWERS.COM	$1.80 billion	0.28	-$6.11 million	($0.14)	-56.07
Bath & Body Works	$7.43 billion	1.10	$878.00 million	$4.10	9.20

Bath & Body Works has higher revenue and earnings than 1-800-FLOWERS.COM. 1-800-FLOWERS.COM is trading at a lower price-to-earnings ratio than Bath & Body Works, indicating that it is currently the more affordable of the two stocks.

Risk and Volatility

1-800-FLOWERS.COM has a beta of 1.58, meaning that its share price is 58% more volatile than the S&P 500. Comparatively, Bath & Body Works has a beta of 1.83, meaning that its share price is 83% more volatile than the S&P 500.

Summary

Bath & Body Works beats 1-800-FLOWERS.COM on 12 of the 14 factors compared between the two stocks.

About 1-800-FLOWERS.COM

1-800-FLOWERS.COM, Inc. provides gifts for various occasions in the United States and internationally. It operates through three segments: Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. The company offers a range of products, including fresh-cut flowers, floral and fruit arrangements, plants, gifts, personalized products, dipped berries, popcorns, gourmet foods and gift baskets, cookies, chocolates, candies, wines, and gift-quality fruits. It offers its products and services through online platform under the 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, FruitBouquets.com, Harry & David, Moose Munch, The Popcorn Factory, Wolferman's Bakery, PersonalizationMall.com, Simply Chocolate, Vital Choice, DesignPac, Stock Yards, Shari's Berries, BloomNet, Napco, and Flowerama brand names. 1-800-FLOWERS.COM, Inc. was founded in 1976 and is headquartered in Jericho, New York.

About Bath & Body Works

Bath & Body Works, Inc. operates a specialty retailer of home fragrance, body care, and soaps and sanitizer products. It sells its products under the Bath & Body Works, White Barn, and other brand names through retail stores and e-commerce sites located in the United States and Canada, as well as through international stores operated by partners under franchise, license, and wholesale arrangements. The company was formerly known as L Brands, Inc. and changed its name to Bath & Body Works, Inc. in August 2021. Bath & Body Works, Inc. was founded in 1963 and is headquartered in Columbus, Ohio.