Rep. Tim Moore Sells Harley-Davidson, Inc. (NYSE:HOG) Stock

Representative Tim Moore (R-North Carolina) recently sold shares of Harley-Davidson, Inc. (NYSE:HOG). In a filing disclosed on February 15th, the Representative disclosed that they had sold between $100,001 and $250,000 in Harley-Davidson stock on January 16th.

Representative Tim Moore also recently made the following trade(s):

• Purchased $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 1/30/2025.
• Purchased $50,001 – $100,000 in shares of Harley-Davidson (NYSE:HOG) on 1/29/2025.
• Purchased $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 1/24/2025.
• Sold $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 1/24/2025.
• Sold $50,001 – $100,000 in shares of Ford Motor (NYSE:F) on 1/21/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 1/13/2025.
• Purchased $50,001 – $100,000 in shares of Harley-Davidson (NYSE:HOG) on 1/13/2025.
• Purchased $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 1/9/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 1/8/2025.
• Sold $100,001 – $250,000 in shares of Ford Motor (NYSE:F) on 1/7/2025.

Harley-Davidson Price Performance

HOG stock opened at $25.76 on Tuesday. The firm has a 50 day moving average of $29.00 and a 200-day moving average of $33.05. The company has a current ratio of 1.40, a quick ratio of 1.25 and a debt-to-equity ratio of 1.41. The firm has a market capitalization of $3.28 billion, a P/E ratio of 7.73, a price-to-earnings-growth ratio of 0.36 and a beta of 1.46. Harley-Davidson, Inc. has a 12 month low of $25.25 and a 12 month high of $44.16.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings results on Wednesday, February 5th. The company reported ($0.93) EPS for the quarter, missing the consensus estimate of ($0.65) by ($0.28). Harley-Davidson had a net margin of 9.25% and a return on equity of 13.64%. During the same quarter in the prior year, the company earned $0.18 earnings per share. As a group, sell-side analysts predict that Harley-Davidson, Inc. will post 3.65 earnings per share for the current fiscal year.

Harley-Davidson Increases Dividend

The company also recently declared a quarterly dividend, which will be paid on Friday, March 14th. Stockholders of record on Friday, February 28th will be issued a $0.18 dividend. This represents a $0.72 dividend on an annualized basis and a dividend yield of 2.80%. This is an increase from Harley-Davidson’s previous quarterly dividend of $0.17. Harley-Davidson’s dividend payout ratio is presently 20.72%.

Institutional Investors Weigh In On Harley-Davidson

A number of institutional investors have recently made changes to their positions in HOG. Pacer Advisors Inc. lifted its stake in Harley-Davidson by 22,680.0% in the third quarter. Pacer Advisors Inc. now owns 4,182,864 shares of the company’s stock worth $161,166,000 after purchasing an additional 4,164,502 shares during the last quarter. Donald Smith & CO. Inc. purchased a new position in shares of Harley-Davidson in the fourth quarter worth about $50,368,000. Raymond James Financial Inc. bought a new stake in shares of Harley-Davidson in the 4th quarter valued at about $18,802,000. American Century Companies Inc. grew its position in Harley-Davidson by 14.2% during the 4th quarter. American Century Companies Inc. now owns 3,496,579 shares of the company’s stock worth $105,352,000 after acquiring an additional 435,200 shares during the last quarter. Finally, Norges Bank bought a new position in Harley-Davidson during the 4th quarter worth approximately $11,010,000. Hedge funds and other institutional investors own 85.10% of the company’s stock.

Analysts Set New Price Targets

A number of equities analysts have weighed in on HOG shares. StockNews.com upgraded Harley-Davidson from a “sell” rating to a “hold” rating in a research note on Wednesday, November 27th. Bank of America decreased their price objective on shares of Harley-Davidson from $40.00 to $35.00 and set a “buy” rating on the stock in a research report on Thursday, January 30th. Robert W. Baird dropped their target price on shares of Harley-Davidson from $40.00 to $36.00 and set a “neutral” rating for the company in a research report on Tuesday, December 31st. UBS Group cut their price target on shares of Harley-Davidson from $40.00 to $35.00 and set a “neutral” rating for the company in a research note on Thursday, November 7th. Finally, DA Davidson lowered their price objective on shares of Harley-Davidson from $39.00 to $31.00 and set a “buy” rating on the stock in a research report on Tuesday, February 4th. Six investment analysts have rated the stock with a hold rating and three have given a buy rating to the company. According to data from MarketBeat.com, the company currently has a consensus rating of “Hold” and a consensus target price of $34.57.

About Representative Moore

Timothy K. Moore (Republican Party) is a member of the U.S. House, representing North Carolina’s 14th Congressional District. He assumed office on January 3, 2025. His current term ends on January 3, 2027.

Moore (Republican Party) ran for election to the U.S. House to represent North Carolina’s 14th Congressional District. He won in the general election on November 5, 2024.

Moore served as speaker of the House from 2015 to 2025.

Timothy Moore earned his B.A. from the University of North Carolina-Chapel Hill in 1992 and his J.D. from the Oklahoma City University School of Law in 1995. His professional experience includes working as an attorney.

Harley-Davidson Company Profile

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.