comScore (NASDAQ:SCOR) Raised to “Buy” at StockNews.com

StockNews.com upgraded shares of comScore (NASDAQ:SCOR) from a hold rating to a buy rating in a research report sent to investors on Tuesday morning.

A number of other research firms have also recently commented on SCOR. Needham & Company LLC cut their price target on shares of comScore from $17.00 to $13.50 and set a buy rating on the stock in a report on Wednesday, August 7th. Craig Hallum reaffirmed a hold rating and set a $8.00 target price (down from $18.00) on shares of comScore in a research report on Thursday, August 29th.

comScore Trading Down 1.0 %

NASDAQ:SCOR opened at $7.14 on Tuesday. The business’s 50-day moving average is $8.93 and its 200 day moving average is $12.44. comScore has a 12 month low of $6.12 and a 12 month high of $20.97. The company has a market capitalization of $34.91 million, a P/E ratio of -0.40 and a beta of 1.09.

comScore (NASDAQ:SCOR) last announced its quarterly earnings results on Tuesday, August 6th. The company reported ($1.19) EPS for the quarter, missing analysts’ consensus estimates of ($0.18) by ($1.01). The business had revenue of $85.84 million during the quarter, compared to the consensus estimate of $88.70 million. comScore had a negative net margin of 7.96% and a negative return on equity of 47.80%. During the same period in the previous year, the business posted ($2.20) EPS. On average, research analysts forecast that comScore will post -2.85 earnings per share for the current year.

Institutional Trading of comScore

A hedge fund recently raised its stake in comScore stock. Vanguard Group Inc. grew its stake in comScore, Inc. (NASDAQ:SCOR) by 1.2% during the 1st quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The institutional investor owned 174,826 shares of the company’s stock after purchasing an additional 2,121 shares during the period. Vanguard Group Inc. owned about 3.63% of comScore worth $2,692,000 at the end of the most recent quarter. Institutional investors and hedge funds own 42.15% of the company’s stock.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.