Zeta Global (NYSE:ZETA) Trading Up 0% – Time to Buy?

Zeta Global Holdings Corp. (NYSE:ZETA)’s stock price traded up 0% on Monday . The company traded as high as $14.29 and last traded at $13.99. 1,647,516 shares changed hands during mid-day trading, a decline of 66% from the average session volume of 4,832,799 shares. The stock had previously closed at $13.98.

Analyst Upgrades and Downgrades

Several equities research analysts recently commented on ZETA shares. Royal Bank of Canada dropped their price objective on shares of Zeta Global from $43.00 to $40.00 and set an “outperform” rating on the stock in a research note on Friday, January 3rd. Needham & Company LLC reissued a “buy” rating and issued a $43.00 price target on shares of Zeta Global in a research report on Wednesday, February 26th. Canaccord Genuity Group reaffirmed a “buy” rating and set a $28.00 price objective on shares of Zeta Global in a research report on Wednesday, February 26th. B. Riley reissued a “buy” rating and issued a $44.00 target price on shares of Zeta Global in a report on Wednesday, February 26th. Finally, William Blair restated an “outperform” rating on shares of Zeta Global in a report on Wednesday, February 26th. Four analysts have rated the stock with a hold rating, eleven have assigned a buy rating and one has given a strong buy rating to the stock. According to data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus price target of $36.86.

Zeta Global Trading Up 3.5 %

The firm has a 50 day simple moving average of $18.70 and a 200 day simple moving average of $23.07. The company has a current ratio of 3.32, a quick ratio of 3.32 and a debt-to-equity ratio of 0.41. The firm has a market capitalization of $3.44 billion, a PE ratio of -20.66, a P/E/G ratio of 1.65 and a beta of 1.18.

Institutional Trading of Zeta Global

A number of hedge funds have recently bought and sold shares of ZETA. Heck Capital Advisors LLC bought a new stake in shares of Zeta Global during the 4th quarter valued at about $66,000. Mackenzie Financial Corp grew its position in Zeta Global by 294.3% during the fourth quarter. Mackenzie Financial Corp now owns 170,552 shares of the company’s stock valued at $3,068,000 after buying an additional 127,301 shares during the period. Neo Ivy Capital Management bought a new stake in Zeta Global during the fourth quarter valued at approximately $3,384,000. JT Stratford LLC purchased a new stake in Zeta Global during the fourth quarter valued at approximately $245,000. Finally, Two Sigma Advisers LP bought a new position in Zeta Global in the fourth quarter worth approximately $32,571,000. Hedge funds and other institutional investors own 87.75% of the company’s stock.

Zeta Global Company Profile

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company’s Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry’s opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.